“Sales” is much more than providing the customer with the goods, in exchange for money. Sales involve a relationship not only between the sales representative and the customer, but the company and the customer. There are many traits that customers look for in not only products, but in sales people also.

No one is born a salesperson. No one has a special gift that makes customers buy products or services. Everyone can, however, learn how to sell successfully. By learning to communicate with customers, build lead lists, and sell the company’s services with authority, anyone can be a successful salesperson.

With this course, you will discover the specifics of how to develop the traits that will make you a successful sales representative and how to build positive, long-lasting relationships with your customers!

This course touches on the traits of successful salespeople, client and product knowledge, leads, developing authority, building trust, building relationships, effective communication, self-motivation, setting goals.

OBJECTIVES

At the end of this course you will be able to:

• Develop effective traits
• Better understand your clients
• Better represent your product or service
• Cultivate effective leads
• Sell with authority
• Build trust and long-term relationships with your customers