Building A Strong Fundraising Team: The Role Of Training And Development

A strong fundraising team will significantly advance the fundraising cause of any non-profit. It is a team where every member can optimally contribute their quota to ensure the actualization of set goals. While not trying to deny the importance of (fundraising) experience, forming such a team may only be feasible if certain things are in place.

This is where training and development get a mention. So, you should strive to commit to your team’s training as a non-profit operator. The (training) program could be designed in accordance with the expertise level of every member, and you can leverage online sessions to this effect. But how do training and development help? – Find out!

Avenue For Personal Development

One can only aim to build a strong fundraising team by beaming light on the individuals that make it up. The strength of your team will be primarily determined by its components – team members.

You should, therefore, take time out to evaluate the strengths and weaknesses of everyone to understand what needs to be developed – or leveraged. This is why the training and personal development of these individuals should be considered. Such a program will be required for everyone on the team.

For one, it helps to ‘knock’ those lagging into shape and also advances the skills of other members. Your quest to raise an efficient team should begin with considering how team members can be better groomed for the tasks.

Presents The Opportunity To Learn New Strategies

Building a fundraising team opens learning opportunities, as members can share valuable ideas and knowledge. And such interactive sessions at the initial stages can show you – the non-profit executive or manager – prospective leaders in the team.

But it shouldn’t end there; you have to consider having your team members enroll in some practical fundraising courses. These can avail them room to learn some new strategies that can be implemented for your fundraising objectives or campaigns.

These training programs are available online through platforms that connect you and the team with expert fundraisers. All you need to do is identify the courses your team needs and subscribe accordingly. That said, the training and development of your non-profit team should not be left to the tutors alone. You also have a role to play, considering that the team may require some orientation about the organization’s operations.

Boosts the Self-Confidence Of Team Members

The confidence level of individual members is boosted when an efficient team is in place. In the first instance, knowing that the team is sound is a great plus. However, you can get more – particularly as it concerns confidence level – from the team if they are adequately equipped [with the right knowledge]. This is another reason to urge every team member to commit to training.

Increased Individual And Organizational Performance

The effort injected into building a strong fundraising team should ultimately be seen in the outcome or performance – on individual and corporate levels. Training and development can help you and the team accomplish this. So, you shouldn’t just recommend any fundraising training program for your team members. Ensure a trusted company or fundraiser facilitates it – probably those with CFRE certification or other relevant/higher certifications.

You can look forward to having a vibrant team once they have undergone such training programs. Most team members will probably be able to take on and complete fundraising tasks with aplomb. And in the end, you can expect the team’s (positive) performance to tell on organizational performance.

What Makes A Strong Fundraising Team?

A strong fundraising team appeals to one’s consciousness in no mean way. But then, what are the attributes of such a team? This article will be unbalanced if we do not address this question, and this is what informs the following discussion:

Excellent Communication

Communication is one of the most notable qualities an efficient fundraising team should possess. For one, team members must be open to discussing ideas and opinions with others as they strive to move the organization forward. To a large extent, no team member should be left out of the decision-making process – it should be an all-inclusive approach.

Plus, concerns should be communicated without hindrances, where needed. The team’s excellent communication skills will also be tested as they start soliciting funds from prospective donors. The good thing is that your fundraising team can learn some fundamentals of fundraising communication through training and development.

Effective Time Management

Time is of the essence in every business, and this includes the fundraising sector. As such, for a team to be considered ‘strong,’ it must be able to manage time effectively. That means every team member must be time conscious, setting priorities right and applying urgency where necessary.

Effective time management is even more critical, considering that most fundraising projects must be actualized within a specific timeline. This is one quality you must pay attention to while choosing a leader for the time. The leader should be an individual that can promptly push others towards goal actualization.

Dynamism

A strong fundraising team in this era should be enthusiastic about the project before it. To this end, team members should be ready to evolve and undertake their tasks with some innovativeness. More so, the team should be committed to adopting different fundraising techniques to generate outstanding results. A dynamic fundraising team will take your non-profit organization far.

Conclusion

You will need help to run your fundraising campaigns effectively. Doing so will only get you grossly spent with little to show for all your efforts. This should be different when you can build a solid team to help you out.

However, you don’t necessarily have to look to hire a panel of fundraising professionals to make up the team. You can simply look within your social circle to recruit your team members and have them go through some training and development programs.

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Angela Britcher, M.A. is a communications and business professor, instructional designer, and content marketing professional.

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